Hi! I am Shamil!

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“Nice to meet you! With more than 15 years of expertise navigating the convergence of design, technology and business, I specialise in addressing business challenges through Human-Centered Design and Design Thinking methodologies. My approach prioritises inclusive design and user diversity to deliver seamless experiences across various workflows.”

My Design Process

Identify the essential problem(s) by analysing user discomforts and initial observations in detail.

Evaluate the user requirements, business goals, and technical limitations to define the parameters of the design challenge.

Address immediate user requirements while remaining aligned with the overarching vision for the product.

Collaborate closely with both business and technical teams to ensure that design solutions are in harmony with the overarching goals.

Iteratively perform user testing, collect feedback, and refine the design in cycles until it aligns with the predefined acceptance criteria.

Implement the final design, measure its impact using key metrics, and consistently refine for an optimal user experience.