Manage Endometriosis pain
Revolutionizing the way we approach and manage the pain associated with endometriosis.
Background
Endometriosis is a chronic condition affecting millions of individuals worldwide, characterized by the growth of tissue similar to the lining of the uterus outside the uterus. It often causes severe pelvic pain, menstrual irregularities, and other debilitating symptoms. Despite its prevalence, there is a lack of effective tools and resources for individuals to manage their symptoms and improve their quality of life.
Objectives
The pharmaceutical company aimed to develop a user-centric mobile application to address the following objectives:
- Provide a user-friendly interface for individuals with endometriosis to track their symptoms and pain levels.
- Offer personalised pain management strategies, including medication reminders and lifestyle recommendations.
- Deliver educational content about endometriosis, symptoms, diagnosis and treatment options.
- Create a gamified garden concept to encourage the compliance of the pain reporting and submission of ePROs (electronic Patient-Reported Outcomes).
Process
Research and Planning
- Conducted extensive research on endometriosis, its symptoms, and current pain management practices.
- Analysed existing pain management applications to identify gaps and opportunities for improvement.
- Defined user personas representing individuals with varying pain experiences and needs.
Design Phase
- Created wireframes and prototypes outlining the application’s structure, flow and key features.
- Designed a visually appealing interface incorporating the pharmaceutical company’s branding guidelines.
- Conducted usability testing with target users to gather feedback and iterate on the design.
Development and Implementation:
- Collaborated with developers to build the application for patient-facing mobile and clinician-facing web application.
- Implemented features such as pain tracking, symptom management, medication reminders, garden compliance.
Testing and Quality Assurance:
- Conducted rigorous testing to ensure the application’s functionality, performance and usability across different devices and platforms.
- Addressed any bugs, errors, or usability issues identified during user testing.
- Obtained feedback from beta testers to further refine the application before launch.
Outcomes
Conclusion
The endometriosis pain management application was successfully launched and received positive feedback from users within the endometriosis community. Key outcomes included:
- Increased user engagement with the application’s pain tracking and symptom management features.
- Positive user reviews highlighting the application’s usability, helpfulness, and educational content.
- Growth of a vibrant and supportive community within the application, fostering connections and emotional support among users.
- Recognition from healthcare professionals and patient advocacy groups for its contribution to improving the lives of individuals with endometriosis.
The development of the endometriosis pain management application demonstrated the effectiveness of a user-centric approach in addressing the needs of individuals living with chronic conditions. By prioritising usability, accessibility and engagement, the application provided a valuable resource for individuals to manage their symptoms, access information and grow a garden through continuous compliance.
Phase 2: Press Release
